
Baidu Inc (BIDU)- Slowing Chinese economy is creating challenges for Baidu
in E-commerce on August 2, 2019Baidu stock has lost more than 40% over the past 12 months.The U.S- China trade war does not have any direct impact on Baidu as the company is a Chinese domestic-focused search engine that depends on local advertising. However, the trade war has been slowing the Chinese economy and, as a result
there has been a slowdown in the Chinese digital ad sales market. While its Q1FY19 revenues grew 16%, Baidu’s earnings plunged 66% because of heavy marketing expenses. The company’s
expenses skyrocketed in the quarter.
Number of Pages- 40
Executive Summary
Financial Statements
– Income Statement and Forecast
– Balance Sheet
– Cash Flow
– Q1FY19 Results
– FY18 Results
– Developments
– China Digital Ad spend
– Guidance and Conclusion
– GAAP and Non-GAAP Reconciliation
Historical Performance
– Key Ratios
– Profitability Ratios, Asset Turnover Ratio, Growth Ratio
– Per share data
– P/E Bands
Product Performance and Key Developments
– Ownership
– Competitors
– Key Developments
Valuation and Consensus Performance
– Relative Valuation
– Analyst Recommendations
Market Price Performance
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